You can have the most compelling candidate or message in the world — but without the right targeting, it won’t make a difference. Effective targeting clarifies who needs to hear the message, how often, and through which channels, ensuring campaign resources are invested where they have the greatest impact.
A detailed understanding of Florida’s electorate and county-level voting patterns shapes targeting plans grounded in real behavior, not guesswork. The result is smarter universes, stronger outreach, and communication directed at the voters who actually decide elections.
There are a wide range of digital marketing tools that you and your campaign can benefit from, and that can help you cast a large net to reach the highest volume of individuals.
With voter targeting, we can connect you with current and prospective supporters. On-Target Messaging finds households based on different variables, such as race, gender, and party affiliation. Using this data, we are able to determine the right messaging that these individuals should see.
The data we use is not based off online cookies or “predictive models” like other consulting agencies. We use facts and empirical data that you can trust.
On Target Messaging is bringing this new communication format to you to get you moving toward success. We want to get you connected where it counts.
